By using the last 12 months data,

By using the last 12 months data,

derive the price response function

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for each segment in order to

calculate the optimal price per

month (5%).

2.2.2 Compare the optimal price for

each segment with the latest rates

charged by your hotel and

comment on your findings (5%). there is only one segment for me so i just need to find the price foction and optimal price for each month

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