Controversial deployment of CRM technology

The goal of customer relationship management is to acquire information about customers in order to serve them better and thereby generate loyal customers who will continue to be a source of revenue for the business and also ambassadors of positive messages about the business. The following links provide information on a controversial application of customer relationship management.

https://www.digitaltrends.com/cool-tech/new-verizon-patent-will-put-cameras-in-your-cable-box-to-play-condom-commercials-when-youre-cuddling/

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http://www.businessinsider.com/verizon-dvr-will-know-what-your-doing-and-saying-2012-12

http://www.ibtimes.com/your-cable-box-spying-you-behavior-detecting-devices-verizon-microsoft-others-worry-privacy-1361587

http://www.businessinsider.com/intels-cable-box-will-have-a-camera-that-tracks-you-as-you-watch-tv-2013-2

http://www.adweek.com/digital/cameras-your-cable-box-150374/

http://abcnews.go.com/Business/household-products-spying/story?id=19974898

In addition to the above links, go to Google or your favorite search engine as well as YouTube and key; “Camera in cable box” for additional information on this controversial deployment of CRM technology.

Do you support or oppose this application of customer relationship management? State your position and provide an argument that justifies your position.

State your position clearly at the beginning of your narrative and the remainder of your narrative should be clear reasons that justify and support your position. Do not include a bunch of irrelevant stuff that is not aligned with the specifications and purpose of the narrative. Start off by clearly stating your position and the remainder of your narrative should be reasons that support your position.

Your narrative should be no more than ½ page of text.

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