Imagine that you are a Starbucks R&D manager.

Action Item 1: Explain your drink (It has to be original) You have to create it on your own such as blueberry honey tea)
Action Item 2: Create an STP plan for this new drink
Action Item 3: Create a SWOT analysis for this new drink
Action Item 4: Create the 4Ps for this new drink
STP stands for (segmentation, targeting, positioning)
SWOT stands for (strengths, weaknesses, opportunities, threats)
The 4p’s stand for (Product, place, promotion, price)