Strategic plan for ABC

You have been assigned to prepare a strategic plan for ABC (pick a pharmaceutical company/hospital/medical practice you are familiar with or you work/worked for in the healthcare industry). For this assignment, you can use the material covered in the video for this week (Key Concepts in Marketing Strategy Topic), your notes, and any additional material that you might find relevant using MSU Libraries and/or internet searches of relevant information, as well as company websites. Your job is to provide the following details in a memo format using bullet points, tables/figures, and short phrases (maximum two pages).

Corporate Level Strategy (i.e., issues related to corporate vision and mission statement, corporate objectives, growth strategies, business unit composition)
Business Level Strategy (i.e., issues related to market scope, core competencies, or competitive advantages in this business)
Competitive Landscape (i.e., existing competitors, potential entrants, bargaining power of customers, bargaining power of suppliers)
Marketing Strategy (i.e., issues related to target markets, marketing mix)