-THIS IS A GROUP REPORT ( You only need to do number 6 and 7)
-total is 2 section, each section around 700 words
-we choose Japan
(6. Recommended target market and priority market segments– Kelly Lin
CASE STUDY TWO: INTERNATIONAL MARKETING (what Don mentioned in class)
o Japan → we’re doing this
o South Korea
o Republic of China (Taiwan)
This is our report details for each section, you can find my part’s detail on here:
WHY ARE THEY CHOOSING THESE?
o They are pretty much difficult to find. Shouldn’t the business know where he is positioned in Woolworths and Coles wasn’t sure whether they had the product or not.
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